{"id":35828,"date":"2026-03-05T16:25:24","date_gmt":"2026-03-05T20:25:24","guid":{"rendered":"https:\/\/henrypayne.com\/?p=35828"},"modified":"2026-03-05T16:29:58","modified_gmt":"2026-03-05T20:29:58","slug":"payne-stylish-subaru-uncharted-ev-a-hard-sell-next-to-crosstrek-ice","status":"publish","type":"post","link":"https:\/\/henrypayne.com\/index.php\/2026\/03\/payne-stylish-subaru-uncharted-ev-a-hard-sell-next-to-crosstrek-ice","title":{"rendered":"Payne: Stylish Subaru Uncharted EV a hard sell next to Crosstrek ICE"},"content":{"rendered":"<p class=\"gnt_ar_b_p\"><em><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/www.detroitnews.com\/gcdn\/authoring\/authoring-images\/2026\/03\/03\/PDTN\/88962561007-subarau-uncharted-above.jpg?width=660&amp;height=372&amp;fit=crop&amp;format=pjpg&amp;auto=webp\" alt=\"The 2026 Subaru Uncharted is a subcompact, electric SUV that parallels the gas-powered Crosstrek.\" width=\"557\" height=\"314\" \/><\/em><\/p>\n<div class=\"gnt_pg_img_cap\"><em>The 2026 Subaru Uncharted is a subcompact, electric SUV that parallels the gas-powered Crosstrek.<\/em><\/div>\n<p><em>Henry Payne, The Detroit News<\/em><\/p>\n<p class=\"gnt_ar_b_p\"><em>Orange County, California<\/em>\u00a0\u2014 You know the popular subcompact Subaru Crosstrek. Now meet its electric doppelganger, the Uncharted.<\/p>\n<p class=\"gnt_ar_b_p\">I entered Interstate 5 North at San Juan Capistrano into dense, midday California traffic. ZOT! I merged with authority despite wet pavement. ZOT! I shot the gap between two cars into the middle lane. ZOT! I was in the left lane, adaptive cruise control set at 75 mph. It\u2019s good to have instant electric torque in a 338-horsepower, all-wheel-drive Subaru.<\/p>\n<p class=\"gnt_ar_b_p\">The much-ballyhooed electric revolution of the 2020s has fizzled to a niche market, with EVs settling in at about 5-8% of U.S. sales. But for niche makers like Subie, the EV niche is opportunity.<\/p>\n<p class=\"gnt_ar_b_p\">The Japanese company\u2019s off-road green brand has attracted a core of all-season, off-road tree-huggers who crave EVs at higher rates than mainstream mega-brands. We\u2019re talking 37% of customers interested in buying an EV versus, say, Chevrolet at 23%.<\/p>\n<p class=\"gnt_ar_b_p\">So Subaru has invested in three EVs that parallel the brand\u2019s most popular gas models: the $41,445 Trailseeker (across from gas Outback), $39,945 Solterra (boxy, gas Forester sibling), and the $36,445 Uncharted (gas Crosstrek hatchback sibling).<\/p>\n<p><a href=\"https:\/\/www.detroitnews.com\/story\/business\/autos\/2026\/03\/04\/payne-stylish-subaru-uncharted-ev-a-hard-sell-next-to-crosstrek-ice\/88952365007\/\">Read full article here.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The 2026 Subaru Uncharted is a subcompact, electric SUV that parallels the gas-powered Crosstrek. Henry Payne, The Detroit News Orange County, California\u00a0\u2014 You know the popular subcompact Subaru Crosstrek. Now meet its electric doppelganger, the Uncharted. I entered Interstate 5 North at San Juan Capistrano into dense, midday California traffic. ZOT! I merged with authority [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,87],"tags":[],"_links":{"self":[{"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/posts\/35828"}],"collection":[{"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/comments?post=35828"}],"version-history":[{"count":2,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/posts\/35828\/revisions"}],"predecessor-version":[{"id":35832,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/posts\/35828\/revisions\/35832"}],"wp:attachment":[{"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/media?parent=35828"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/categories?post=35828"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/tags?post=35828"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}