{"id":31426,"date":"2023-09-08T18:12:44","date_gmt":"2023-09-08T22:12:44","guid":{"rendered":"https:\/\/henrypayne.com\/?p=31426"},"modified":"2023-09-08T18:12:44","modified_gmt":"2023-09-08T22:12:44","slug":"payne-subaru-impreza-makes-the-case-for-the-family-hatchback","status":"publish","type":"post","link":"https:\/\/henrypayne.com\/index.php\/2023\/09\/payne-subaru-impreza-makes-the-case-for-the-family-hatchback","title":{"rendered":"Payne: Subaru Impreza makes the case for the family hatchback"},"content":{"rendered":"

Bowmanville, Ontario<\/em>\u00a0\u2014 Subaru has carved out a niche in the competitive U.S. landscape against full-line behemoths like Chevrolet, Toyota and Ford by offering competent cars like the Impreza to consumers who want reliable, affordable, all-wheel-drive vehicles.<\/p>\n

Consumers like Mrs. Payne.<\/p>\n

So when Subie comes to market with a new Impreza every five years, I get the chance to see the customer buying experience up close and personal. When the 2024 Impreza arrived in my driveway this June, my wife wanted to put it through the paces on a road trip to Ontario, where I would be racing sports cars at Canadian Tire Motorsport Park (or, simply, Mosport to race fans).<\/p>\n

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She was not just interested in the latest Subaru take on tech goo-gaws that her husband writes about all the time (big touchscreens, wireless Apple CarPlay, driver-assistance systems) but also whether the new model suffered from the same bug that has plagued her current 2017 car.<\/p>\n

On the cusp of buying her third-generation Impreza, this is a make-or-break generation for my wife. While the Impreza has met her needs \u2014 to the point where she is a missionary for Subaru to friends and family \u2014 the \u201817 model has failed in one crucial area: it has an electronic hiccup that is driving her bonkers.<\/p>\n