{"id":22327,"date":"2018-05-22T18:17:14","date_gmt":"2018-05-22T22:17:14","guid":{"rendered":"http:\/\/henrypayne.com\/?p=22327"},"modified":"2018-05-22T18:17:14","modified_gmt":"2018-05-22T22:17:14","slug":"alexa-start-my-car-latest-app-for-auto-revolution","status":"publish","type":"post","link":"https:\/\/henrypayne.com\/index.php\/2018\/05\/alexa-start-my-car-latest-app-for-auto-revolution","title":{"rendered":"\u2018Alexa, start my car\u2019: Latest app for auto revolution"},"content":{"rendered":"<p><div align=\"left\"><img decoding=\"async\" src=\"https:\/\/www.gannett-cdn.com\/-mm-\/e8c86e514f99cffa2fb605fa84d3579f244981f1\/c=168-0-1713-1159&amp;r=x404&amp;c=534x401\/local\/-\/media\/2018\/05\/20\/DetroitNews\/B99660597Z.1_20180520201430_000_GDR20F9SI.1-0.jpg\" alt=\"alexa_NEWecosport\" \/><\/p>\n<\/div><p class=\"speakable-p-1 p-text\">Apple CarPlay and Android Auto? Dude, that\u2019s so 15 minutes ago.<\/p>\n<p class=\"speakable-p-2 p-text\">Amazon\u2019s Alexa assistant is the latest must-have vehicle app as carmakers rush to put connectivity on wheels.<\/p>\n<p class=\"p-text\">Alexa offers similar conveniences for the car that Amazon Echo users have come to expect in the home. In fact, most of the dozen brands with Alexa connectivity limit its use to the home Echo device to communicate with the car:\u00a0<em>Alexa, start my car. Alexa, lock the car doors.<\/em><\/p>\n<p class=\"p-text\">But Ford Motor Co. (and its luxury arm Lincoln) takes it a step further, expanding those in-home commands to in-car demands.\u00a0<a href=\"https:\/\/media.ford.com\/content\/fordmedia\/fna\/us\/en\/news\/2017\/01\/04\/alexa-car-ford-amazon-shop-search-home.html\">Called \u201cFord + Alexa,\u201d the feature<\/a>\u00a0can be used to ask for directions on the road or play music. Sample commands include:<\/p>\n<p class=\"p-text\"><em>Alexa, where is the closest barbecue restaurant?<\/em><\/p>\n<p class=\"p-text\"><em>Alexa, play my workout playlist.<\/em><\/p>\n<p class=\"p-text\"><em>Alexa, what\u2019s on my calendar tonight?<\/em><\/p>\n<p class=\"p-text\">The in-car feature can also be used to communicate with smart-home systems. Mike Severson, Ford\u2019s marketing manager for connected vehicles and technology, says that effectively makes a round trip from home to work seamless: Users can pre-heat the interior of the car from inside the house for a commute to work, then boost the thermostat of the house from inside the car on the return journey.<\/p>\n<p class=\"p-text\">\u201cTechnology is something a lot of people crave,\u201d says Severson. \u201cWe partner with the big boys to deliver that to the customer. People are very passionate about (their apps). Technology is increasingly more important on the vehicle purchase decision.\u201d<\/p>\n<p class=\"p-text\">From Bluetooth to Wi-Fi to music apps like Pandora, automobiles have become extensions of smartphone apps. Apple CarPlay first rolled out in upscale cars like Ferrari and Mercedes in 2014, allowing smartphones to take over a vehicle\u2019s infotainment display. The app was slow to catch on.<\/p>\n<div id=\"module-position-Q4p8k7cnpO8\" class=\"story-asset image-asset\">\n<aside class=\"wide single-photo\"><div align=\"left\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.gannett-cdn.com\/-mm-\/e0d5b990fcc548663788d9a356533017ce28ff0b\/c=80-0-720-480&amp;r=x408&amp;c=540x405\/local\/-\/media\/2018\/05\/20\/DetroitNews\/B99660597Z.1_20180520201430_000_GDR20ERV8.1-0.jpg\" alt=\"alexa_music\" width=\"540\" height=\"405\" data-mycapture-src=\"https:\/\/www.gannett-cdn.com\/media\/2018\/05\/20\/DetroitNews\/B99660597Z.1_20180520201430_000_GDR20ERV8.1-0.jpg\" data-mycapture-sm-src=\"https:\/\/www.gannett-cdn.com\/-mm-\/0dbfbe565835bef578bdc869446f13b18bc08fc0\/r=500x300\/local\/-\/media\/2018\/05\/20\/DetroitNews\/B99660597Z.1_20180520201430_000_GDR20ERV8.1-0.jpg\" \/>In Ford and Lincoln vehicles, Alexa can queue up music and check directions.\u00a0<span class=\"credit\">(Photo: Ford)<\/span><\/p>\n<\/div><\/aside>\n<div class=\"clearfix\">But as major brands like Chevrolet \u2014 the first to introduce both Apple CarPlay and Android Auto in late 2015 \u2014 integrated the technology, it took off and has become an expected feature. Phone apps are now standard in everything from a compact Honda Civic to an Audi A8 luxury liner.<\/div>\n<\/div>\n<p class=\"p-text\">Amazon\u2019s Alexa app appears to be following a similar path as CarPlay and Android Auto, spreading across the industry to more than a dozen brands and counting.<\/p>\n<p class=\"p-text\">\u201cIt was creepy at first,\u201d says Kelley Blue Book auto analyst Rebecca Lindland, a self-professed early technology adopter. \u201cBut new generations who grew up with their personal phones will expect their cars to be fully integrated with their phone and their home.\u201d<\/p>\n<p class=\"p-text\">Lindland says that as phones have become the center of the personal digital universe, car owners expect a seamless transition from home to mobility.<\/p>\n<p class=\"p-text\">Infiniti even headlines the Alexa feature in a national ad campaign. \u201cAlexa, start my Infiniti QX50,\u201d a woman says on a commercial as she and her partner rush from the house to attend a film premiere.<\/p>\n<p class=\"p-text\">Genesis, Hyundai\u2019s luxury brand,\u00a0<a href=\"https:\/\/owners.genesis.com\/us\/en\/resources\/getting-started\/you-are-in-control-with-genesis-skill.html\">was the first automaker to offer Alexa home-to-vehicle connectivity.\u00a0<\/a>It debuted in late 2016 on the Genesis G90 sedan, two years after Amazon introduced Alexa on its Echo home device. The feature is now available across the Genesis and Hyundai model lines. Downloaded as an app on a smartphone and requiring minimal setup, it comes with a number of commands such as:\u00a0<em>Alexa, ask my Genesis to start the car and set the temperature to 72 degrees.<\/em><\/p>\n<p class=\"p-text\">\u201cWe\u2019ve received good feedback from our customers who appreciate that we have the latest technology,\u201d says Yuval Steinman, a product strategy manager for Genesis. He expects the feature to grow in popularity as it becomes more ubiquitous in homes and as competitors come to market. The Genesis and Hyundai systems, for example, are now also compatible with Alexa competitor Google Assistant.<\/p>\n<div id=\"module-position-Q4p8k7dU_rM\" class=\"story-asset image-asset\">\n<aside class=\"wide single-photo\"><div align=\"left\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.gannett-cdn.com\/-mm-\/e0d5b990fcc548663788d9a356533017ce28ff0b\/c=80-0-720-480&amp;r=x408&amp;c=540x405\/local\/-\/media\/2018\/05\/20\/DetroitNews\/B99660597Z.1_20180520201430_000_GDR20ERVC.1-0.jpg\" alt=\"alexa_app-black\" width=\"540\" height=\"405\" data-mycapture-src=\"https:\/\/www.gannett-cdn.com\/media\/2018\/05\/20\/DetroitNews\/B99660597Z.1_20180520201430_000_GDR20ERVC.1-0.jpg\" data-mycapture-sm-src=\"https:\/\/www.gannett-cdn.com\/-mm-\/0dbfbe565835bef578bdc869446f13b18bc08fc0\/r=500x300\/local\/-\/media\/2018\/05\/20\/DetroitNews\/B99660597Z.1_20180520201430_000_GDR20ERVC.1-0.jpg\" \/>The Ford+Alexa app appears on the car\u2019s infotainment screen and can be voice activated.\u00a0<span class=\"credit\">(Photo: Ford)<\/span><\/p>\n<\/div><\/aside>\n<div class=\"clearfix\">As Alexa proliferates, automakers say they are collecting data on what features are most popular. Ford says, not surprisingly, the in-car Alexa app is most used to play music (as with the home-based Amazon Echo). The multitude of personal assistant options offers drivers a variety of butlers to execute car commands. Ford + Alexa competes with Sync \u2014 the company\u2019s own in-car voice command system \u2014 as well as Apple CarPlay or Android Auto voice commands to provide navigation.<\/div>\n<\/div>\n<p class=\"p-text\">\u201cWe find customers want a choice,\u201d says Ford\u2019s Severson. \u201cThey love Apple, they love Android, their Google maps. One of the key philosophies of Sync is providing choice &#8230; to customers.\u201d<\/p>\n<div class=\"partner-outstream\">As with any in-car technology these days, safety is an issue. The\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=qWx48NDvVwM\">Hyundai-Genesis system, for example<\/a>, will not start the car remotely unless it\u2019s locked. Owners must also provide a four-digit PIN \u2014 as an extra layer of security \u2014 whenever Alexa commands are given.<\/div>\n<p class=\"p-text\"><a href=\"https:\/\/abcnews.go.com\/US\/keyless-ignitions-led-carbon-monoxide-deaths-recalled-suit\/story?id=33344253\">Recent news reports<\/a>\u00a0have highlighted 13 cases of asphyxiation resulting from cars with push-button starters not shutting off in garages. To prevent this from happening, if a car is started with the Genesis-Hyundai Alexa app, it will shut the engine down after 10 minutes if the car has not been unlocked.<\/p>\n<div id=\"bx-campaign-641323\" class=\"bxc bx-base bx-custom bx-active-step-1    bx-campaign-641323  bx-brand-2186 bx-width-default bx-type-agilityzone  bx-has-close-x-1  bx-fx-blur bx-impress\"><\/div>\n<div id=\"module-position-Q4p8k7du3h0\" class=\"story-asset detroitnews-inline-video-player-asset\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Apple CarPlay and Android Auto? Dude, that\u2019s so 15 minutes ago. Amazon\u2019s Alexa assistant is the latest must-have vehicle app as carmakers rush to put connectivity on wheels. Alexa offers similar conveniences for the car that Amazon Echo users have come to expect in the home. In fact, most of the dozen brands with Alexa [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"_links":{"self":[{"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/posts\/22327"}],"collection":[{"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/comments?post=22327"}],"version-history":[{"count":1,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/posts\/22327\/revisions"}],"predecessor-version":[{"id":22328,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/posts\/22327\/revisions\/22328"}],"wp:attachment":[{"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/media?parent=22327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/categories?post=22327"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/henrypayne.com\/index.php\/wp-json\/wp\/v2\/tags?post=22327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}