An American (EV) in Paris: Driving Planet Europe’s regulated byways
Posted by Talbot Payne on July 2, 2025
Paris — Merging onto Paris’s suburban ring roads, my mid-size Cadillac Lyriq electric vehicle felt supersized surrounded by subcompacts, motorbikes, and small panel vans. Unlike Detroit’s I-96 and I-75 speedways, we moved like a school of fish, toeing the speed limit in an orderly procession out of France’s biggest city.
Welcome to Planet Europe.
With gas prices at $8-a-gallon (1.80 Euros per liter), mandated in-car speed warnings, speed cameras everywhere, narrow city streets, and the European Commission banning internal combustion engines over the next ten years, the automotive landscape in statist France is a very different place than open-road, low-cost energy USA.
Henry Payne
No wonder Cadillac’s European product lineup is dramatically different than in its U.S. backyard. There are no V8-powered Escalades or fire-breathing CT5-V Blackwing hellions here. Or Ford Mustangs, Dodge Challengers and Chevrolet Corvettes for that matter. Full-size pickup trucks, the best-selling vehicles in the Unites States? Nowhere to be found.
But General Motors’ luxury brand sees paydirt here as it re-invents itself as the electric Standard of the World. European autos, analysts say, are increasingly luxury goods as entry-level vehicles become unaffordable — opening windows for premium, American EVs and heavily subsidized Chinese makes.
“With the electric mandates, small cars are going away. Cars are something for the rich,” said President Emeritus of the World Car of the Year awards and veteran writer Jen Meiners, who splits his time between Europe and the United States. “People are being pushed into public transportation. Even Smart cars and VWs have become unaffordable with the regulations.”
The once-popular, three-cylinder, gas-powered Smart Fortwo microcar cost about $15,000 in 2015 (adjusted for inflation) before the brand switched to electric power in 2018, increasing the price to $25,000 by 2024 when it was discontinued. Smart has moved on to larger, pricier EVs starting at $42k for the Smart #1 subcompact crossover.
The VW Golf GTI, the only Golf hatchback sold in the United States (starting at $34k), sold for $33,000 here 10 years ago. Today it stickers for about $45k, a 30% increase.

Henry Payne
The EV market in Europe, as in the United States, has taken hold among affluent, urban buyers. Cadillac has planted its flagship showroom in the heart of Paris, and there is not a gas-powered car in sight (save the Cadillac V-Series.R Le Mans race car on display).
My rear-wheel-drive Lyriq Sport EV starts at $95,500 in France, compared to $65,000 in the US.
“We have a great opportunity here in Europe to grow our presence, especially in the current environment around EVs and the growth and the attraction that they’re bringing for the brand,” said Vice President for Global Cadillac John Roth in an interview here.
Two Lyriqs are on the showroom floor, and visitors can sign up for test drives around Place de l’Opéra square — nickname, “The Hub of the Universe” — where the showroom is located. My Lyriq journey would be a little longer: three hours west over 133 miles to the city of Le Mans where I would be covering the 24 Hours of Le Mans, the world’s premier endurance race.
Henry Payne
I awoke to a fully-charged Lyriq with 326 miles of range waiting for me outside my hotel. With France’s rush towards EV-only sales, Paris has embraced battery power. Regulators have drawn up plans to eliminate ICEs in the city with expanding “low-emission zones” that allow/fine cars according to their carbon emissions. My Lyriq, of course, wore an approved green badge.
“Cities want to give special rights to EVs and they push all ICEs out by 2035,” said Meiners. Paris regulations have been delayed due to consumer pushback.
Cadillac said inner city parking garages are littered with 220-volt chargers for overnight charging. European metropolises are famous for residents throwing cords out of second-story windows to charge their steeds curbside, and Paris has carved out EV-only parking places with chargers. The nuclear power-fed electric grid here has kept utility costs around 20 cents per-kWh — or about the same as Michigan.
That’s affordable compared to $8 a gallon prices I passed in Paris that have kept vehicles small (along with engine emissions taxes). Heading west on Paris’s Left Bank south of the Seine River, the Lyriq EV’s instant torque was well equipped for stop-and-go city traffic as I repeatedly shot through gaps — ZOT!
I pulled over in front of the Eiffel Tower tourist magnet for photos on a crisp, 60-degree morning. The Lyriq was a tourist attraction itself, provoking long stares. Its bold, vertical, that’s-gotta-be-a-Caddy lines stood out in the sea of homogenous econoboxes.
“There’s a lack of consumer choice here compared to 25 years ago,” said Meiners, who is also founder of the German Car of the Year awards. “Cars are expensive, and they are not as much fun anymore.”

Henry Payne
A fun-killer is the EU’s mandated vehicle speed warnings — aka, Intelligent Speed Assist. Exceed the limit and the cabin will emit a BONG! BONG! BONG! alert. No wonder everyone was minding the speed limit. Exceed the limit in France and Big Brother may record your license plate number — with the fine mailed to your home.
So hated was ISA when it was introduced in 2019 that working class “yellow vest” protestors — rebelling against government taxation and regulations — vandalized 60% of the country’s speed cameras. As an American in Paris, I tucked into the (slow) flow of traffic out of town. Mercifully, my Lyriq tester’s ISA was turned off (a process that needed to be repeated each time I got into the car).
Regulations have deterred Cadillac from bringing its V-6 and V8-powered CT4 and CT5 sedans to Europe because they can’t meet (along with similar U.S. performance cars) Euro 6 emission rules that will soon escalate to tighter Euro 7.

Henry Payne
The regulations concern England-headquartered Ineos CEO Lynn Calder, whose gas-powered, inline-6 cylinder, luxury Grenadier SUVs are built in the Hambach, France, plant where the Smart Fortwo was once made. Ineos is targeting the U.S. auto market for a majority of its sales.
“If (EU regulators)) aren’t careful, they will kill the industry,” she said in an interview. “Europe is a massive problem. EVs are more expensive, residual values are worse, and total cost of ownership is worse, so it’s double whammy after double whammy. It’s a rich person’s thing, and therefore the answer is there are going to be (gas cars) on the road for much longer than 2035.”
Looming electric mandates have, however, attracted new brands in addition to Cadillac — most notably America’s Tesla and Chinese brands.
Planet Europe also differs from the United States in that the majority (about 60%) of vehicles are purchased not by consumers but by companies that then distribute them to employees as perks of the job. Cadillac’s biggest customers, for example, are insurance and infrastructure companies, said Cadillac France Communications Director Isabelle Weitz.

Henry Payne
Model S/E/X/Ys from Tesla — the OG of EV revolution — were everywhere, the electrics of choice among Parisians. Since corporate fleet sales tend to be more compliant with EV mandates, they are also a big opening for Chinese companies.
“We are starting to see the Chinese brands coming into the fleets with little fanfare,” said Meiners. “BYD, XPeng, Great Wall — even MG, which is now an EV brand owned by the Chinese. They are not great quality, but the MGs are fun to drive.”
On a two-lane country lane, the slavish following of speed limits fell away. A white Tesla Model 3 blew past me at a high rate of knots and I gave chase.
As in Paris, EV torque was an advantage. ZOT! We quickly vaulted slow-moving camionette (small utility trucks) in broken-line passing zones. When we approached small towns, the Tesla would slow abruptly, apparently knowledgeable of the speed cameras — located inside big, road-side, graffiti-covered boxes.
Traffic thinned in the countryside as did EV sightings. As back home, rural charging infrastructure is scarce.
Also scarce is government approval for hands-free drive assist — a common feature in U.S. vehicles, including Cadillacs, Chevys, Teslas, Fords and Lincolns. I relied on adaptive cruise control as the EU approves neither Cadillac’s SuperCruise nor Tesla’s Autopilot systems.

Henry Payne
I pulled into Le Mans after my journey with 50% charge left. But for my brief, pedal-to-the-metal playtime with the Tesla, I had traveled below 70 mph — the sweet spot of batteries — so my range had degraded only 10% below expected mileage.
I spent the weekend watching V8-powered Cadillac V-Series.R Hypercars, Corvette Z06 GT3 and Mustang GT3 race cars pound around the 8.5-mile circuit against V8s from Porsche, Ferrari, and Mercedes. On Planet Europe, the racetrack is one of the last refuges for the mighty V-8.
Henry Payne is auto critic for The Detroit News. Find him athpayne@detroitnews.com or Twitter @HenryEPayne